Running campaigns on social media and Google is vital for digital marketing success. These platforms offer powerful tools to reach a targeted audience through Paid Ads, PPC, and remarketing strategies. Social media campaigns on platforms like Instagram, Facebook, and LinkedIn enhance brand awareness, boost engagement, and build community trust. Meanwhile, Google Ads ensure top visibility through Search Engine Marketing (SEM) and Display Advertising, capturing high-intent traffic. These campaigns allow precise audience targeting, real-time performance tracking, and flexible budgeting. Leveraging SEO, keywords, and compelling content in ad copies improves click-through rates and conversion rates. Campaigns also support lead generation, drive website traffic, and increase sales. With insights from analytics and A/B testing, businesses can optimize for better ROI. In today’s digital-first world, consistent campaigns across these platforms ensure sustained brand visibility, stronger online presence, and measurable business growth—making them essential in every Digital Marketing Strategy.